Adobe Moves to Standardize Adobe DNG Format
PDF has long been accepted by International Standard’s Organization (ISO) as a standard when it comes to electronic file format. Now, Adobe seeks recognition for its DNG format as part of ISO’s electronic photography file format. Standardizing DNG will boost camera manufacturer’s confidence that it will be supported by Adobe including still incoming archiving formats. This will eventually mean better market acceptance and revenue.
DNG format boasts of many capabilities including compression of large files to 10-15% of its original size with zero loss. Archived DNG files are also said to have editable previews even in applications which are still not aware of certain copyrighted raw files. Despite these capabilities, Adobe is not fully confident that standardizing DNG will be that straightforward as when they applied for PDF. This is because unlike PDF, DNG is still not being widely used, a feature which is one basis to get ISO’s approval.
News release source: http://www.dpreview.com/news/0805/08051503adobedng.asp